How to Choose an Animated Explainer Video Company

Do you want to produce a unique explainer video for your startup? Bravo, so finally you have launched your startup, now what next? You want to promote it and for this, the best option would be an explainer video. In one study in 2017, an explainer video is considered as a famous and most favourable way to promote your offerings. They are short, engaging, and full of creative aspects for your target audience. But the biggest problem is whom to choose to make an explainer video for your startup. One decision can make or break your promotional efforts. In this article, we will help you to choose the right best explainer video production company for your startup.

Video category speciality (Niche Industry Experience)

Before handing over your marketing video production to any agency, first, check whether they have worked in your industry or not. Let’s take an example of the Healthcare industry, If you belong to the healthcare industry and your explainer video production agency has mostly worked in the construction or fashion industry then they are not going to do a good justice with your video.

So choose a player who has already worked in your industry. 

Experience (Portfolio and Process) 

Once you are sure that the agency is having relevant experience then the second most important thing is their previous work and process. Ask your prospective video production agency to provide their previous work sample to you and some client reference. Once you are satisfied with their samples, now ask them to explain their process for creating a video. Like we at Solana digital follow a  6 step process for any explainer video production. This process is as, Discovery session, Conceptualization, and Script, Story Boarding, Animation, Sound Design, Final Delivery.

Affordability ( Cost)

Cost is a very important factor while selecting a video vendor. it is important to pick an explainer video creation organization that offers their administrations at sensible rates. Making a full explainer video should just cost not exactly 50% of your advertising spending plan, so you can spend the rest to design the procedure for other showcasing efforts. It's totally inside your privileges to spend more than what you have held to make a video with the best illustrations, yet that is not prompted.

Markedness (Custom vs Tool)

There are many agencies which will offer a very low-cost explainer video to you but there is a catch, these companies generally don’t produce the video from scratch but useful tool to create this video. Always prefer the agencies which create a video from the scratch with the help of leading animation software and gives you the original file at the time of final delivery. These are the few tips that will help you to select a good explainer video company in Delhi for your startup.